Dr. James Wolter is Professor of Marketing at Grand Valley State University where he teaches Graduate Courses in Marketing Management, Business Planning, New Product Development and Management of Technology. Jim completed his Doctorate specializing in Planned Innovation at Michigan State University under the supervision of Dr. Frank Bacon in 1986. He has consulted on sales and product development with large and small clients including General Electric, Xerox, IBM, McDonalds, Caterpillar, and Steelcase.
In recent years he has focused on helping firms which are developing and marketing new products involving alternative sources of energy. These firms include Energy Conversion Devices, General Motors Ovonic Battery, Uni-Solar, Cobasys, Harding Energy, Light Engineering, Lockheed Martin (FTTS), NextEnergy, E-Village Solar, and Plug Power Corporations. Jim currently serves on the Boards of three Energy and Information companies as Vice Chairman for one and is Acting-Marketing Manager for another.
Dr. Wolter began his career as an advanced development engineer for General Electric and progressed through several GE-divisions as a sales engineer, regional and national sales manager. He was a Marketing Manager for two commercial equipment corporations before returning to graduate studies at MSU in 1981.
Jim has authored or coauthored numerous Journal Articles on New Product Development, Relationship Marketing, and Lean Systems. He holds patents on commercial microprocessor control devices used for integrating power systems.
Dr. Wolter has undergraduate and graduate degrees in Physics from Indiana University and Ball State University, a Masters Degree in Administration and a MBA from Indiana University, as well as the Ph.D. in Marketing from Michigan State University. He lives in Spring Lake, Michigan. |
Dr. James Wolter
